NF Blog/Self-Publishing/How to Create a Business Strategy That You Will Actually Use

Wednesday, March 01, 2023

How to Create a Business Strategy That You Will Actually Use

Traditional business plans are useless for entrepreneurs! Discover what you should use instead in this article!

SF Nonfiction Books participates in the Amazon affiliate program and this page may contain affiliate links.

The success of any business starts with a well-crafted business strategy.

It is a roadmap for achieving long-term objectives, and it serves as a guide for decision-making. However, many business owners find creating a business strategy to be a tricky and intimidating process, and they often end up with strategies that are either too complicated to use or not effective in the long run.

In this article, we will look at how to create a business strategy that you will actually use.

Value Ladder Vlog

What is a Value Ladder?

A value ladder is a great tool for creating a business strategy.

It is a structured approach that helps you identify and prioritize the different activities and services that you offer to your customers. It helps you to create a clear roadmap of how to move customers from one service to another, in order to drive more value for your business.

This type of organizational strategy will help you identify what services and products will help you achieve your revenue and growth goals.

Natural Progression

Moving a customer through the natural progression of your value ladder is a sales strategy that aims to increase customer loyalty and revenue by offering them products or services of increasing value over time.

For example, a value ladder for a fitness business might look like this:

  • ​Step 1: Free e-book on fitness
  • ​Step 2: Low-priced online workout program
  • ​Step 3: Mid-priced personal training sessions
  • ​Step 4: High-priced group fitness retreats

Funnels and Value Ladders

A sales funnel and a value ladder are both sales and marketing concepts, but they differ in their focus and approach.

A sales funnel is a visual representation of the various stages that a customer goes through on their journey to making a purchase. It typically consists of several stages, such as awareness, interest, consideration, decision, and retention. The purpose of a sales funnel is to guide customers through each stage of the buying process, with the ultimate goal of converting them into paying customers.

On the other hand, a value ladder is a visual representation of the different products or services offered by a business, arranged in ascending order of value and price. Each step in the value ladder represents a different level of value that the business can offer to its customers. The purpose of a value ladder is to provide customers with a clear path for advancing through different levels of value that a business offers, which can help build customer loyalty and increase revenue over time.

In other words, a sales funnel is focused on moving potential customers through the stages of a buying process, while a value ladder is focused on providing existing customers with a range of increasing value options that they can choose from. The two concepts can complement each other, as a customer may move through the different stages of a sales funnel as they progress through the different levels of a value ladder.

Conclusion

In conclusion, the process of creating a business strategy should not be rushed.

It is important to take the time to identify your goals, assess your current situation, research your industry, and think about the resources available to you. Once you have all of this information, you can create an actionable plan that will help you achieve your goals. With a well-thought-out strategy, you can increase your chances of success and move your business forward.

Of all the things I tried to learn how to create my Time Wealth Business, this resource is by far the best. You can get it here: https://www.timewealthsecrets.com/ofa.

Did you find this article about how to create a business strategy you can use useful? If so, please share it with your friends.

SF Nonfiction Books i

See other posts like this one:

Monday, March 20, 2023

3 Steps of Target Marketing, the RIGHT Way!

Friday, March 17, 2023

How to Generate Endless Leads

Wednesday, March 15, 2023

How to Achieve Anything You Want

Monday, March 13, 2023

The Benefits of Outsourcing for Your Online Business

Friday, March 10, 2023

3 Modern Business Books Every Entrepreneur MUST Read!

Wednesday, March 08, 2023

How to Stay Focused on Your ONE Task

Monday, March 06, 2023

How Skepticism Will Ruin Your Business, and How You Can Save it

Monday, March 06, 2023

3 Examples of Profitable Funnels

Tuesday, February 28, 2023

This is the ONLY Marketing Strategy You Need!

Friday, February 24, 2023

3 Strategies All Businesses MUST Have for Growth!

Wednesday, February 22, 2023

3 Business Classics Every Entrepreneur Must Read

Monday, February 20, 2023

How Not to Worry

Friday, February 17, 2023

Why Multitasking Doesn't Work

Wednesday, February 15, 2023

The 3 Steps to Success in Your Online Business

Monday, February 13, 2023

3 Skills All Internet Entrepreneurs MUST Have!

GET YOUR FREE BOOK!

You'll also get exclusive access to all our latest releases, discount offers, and bonus content.

exampleimage2 png

You Will Never Get Spam - We Protect Your Privacy

SF Nonfiction Books Logo

© SF Nonfiction Books

SF Nonfiction Books participates in the Amazon affiliate program and this page may contain affiliate links.